Annual Report 2025
Doceree 360
HCP Engagement in the age of AI.
66% of physicians already use AI daily. They have moved beyond simple "digital" tools to a full Cognitive Transformation, reshaping healthcare digital marketing trends and HCP engagement models.
AI hasn’t just improved their workflow; it has redesigned their mental process. To stay relevant, Pharma must pivot to meet the new Expectation Economy.
The Doceree 360 Report (2025 Edition) provides the definitive roadmap to modernization. Using proprietary HCP survey data from Doceree.ai (Q4 2025), this report reveals real-world AI adoption trends and physician sentiment that will define the next two years of engagement.
Download the 2025 Healthcare Marketing Report
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Inside the 2025 Report
Discover actionable strategies to drive patient-centric, AI-powered, and privacy-first marketing campaigns.
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3 Behavioral Shifts: How AI-accelerated learning is replacing traditional information seeking.
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3 Strategic Imperatives: How to move from "campaigns" to "continuous intelligence."
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2026–27 Predictions: The rise of autonomous content and hyper-personalized physician journeys.
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Data-Driven Insights: Exclusive benchmarks on HCP AI sentiment and adoption rates.
From our CEO
"The Doceree 360 report shows that HCPs are raising the bar — demanding intelligence that is credible, contextual, and capable of improving patient outcomes in real time. Pharma engagement strategies must evolve accordingly"
Harshit Jain MD
Founder & Global CEO
Doceree
AI has changed how clinicians think.
It’s time to change how you communicate.
Doceree 360 provides the insights you need to refine campaigns with accuracy, enhance patient care alignment, and successfully navigate data privacy challenges.