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Doceree at Reuters Pharma 2026 Barcelona Booth 500 event banner

Doceree at Reuters Pharma 2026

Reuters Pharma 2026 in Barcelona, brings the industry together at a moment when commercial models are being re-evaluated across markets, brands, and functions. As healthcare ecosystems grow more fragmented and access pathways continue to evolve, pharma leaders need new approaches of field force design - ones that improve alignment between strategy and execution, enable smarter resource deployment, and help organizations respond more effectively to local market realities. 
 
Meet the Doceree team in Barcelona to discuss how more adaptive commercial structures can support better planning, sharper execution, and stronger decision-making across the organization.
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Featured Session at Reuters Pharma 2026 

Fleur Gill speaking at Reuters Pharma 2026 on adaptive pharma sales organization

As healthcare ecosystems grow more fragmented and access pathways evolve, traditional sales models struggle to keep pace. The future belongs to adaptive organizations sales ecosystems that simulate impact before deployment, align global strategy with local execution, and dynamically optimize territories, incentives, and resource allocation. This session explores how leading pharma companies are transforming static field force structures into intelligent, living systems that continuously learn and evolve.

Meet Team Doceree

Meet our team at Reuters Pharma 2026 at Barcelona to explore how pharma organizations can design more responsive, more intelligent commercial models for an increasingly fragmented healthcare landscape.

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Fleur Gill

VP, Sales & Partnerships (Global)

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Jiten Jain

VP & GM (UK & Europe)

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Sabina Kapp

Director of Sales & Partnerships (UK & Europe)

Connect with us at Booth #500 

Preschedule a Meeting with Us